Copywriting for Hülsa Wellness
See more at www.hulsawellness.com
Writing, branding and design for PlantBasedPopUP
See more at www.plantbasedpopup.org
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Work with Anna.
Editorial.
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Exploring and covering all-things lifestyle in SoCal and beyond.
Bylines in Business Insider, VegOut Magazine, Entrepreneur, Locale Magazine, NutritionStudies.org, and various other publications. West Coast Correspondent for The Beet.
EDITORIAL WRITING PORTFOLIO HERE
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Brand.
Twelve+ years in communications + content strategy and creation + writing + brand journalism and media relations strategy in high-tech, sustainability, and plant-based.
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Creds.
*Certified in Plant-Based Nutrition, Cornell, 2019*
*Journalism Certificate Program, University of San Diego, 2018*
*Cybersecurity: Managing Risk in the Information Age, Certificate Program, Harvard, 2018*
*Bachelor of Science (Kinesiology - emphasis on Fitness, Nutrition & Health), San Diego State University, 2008*
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Services:
Anna is a 12+ year communications/media/content expert and writer with a breadth and depth of knowledge in both the technology space, and lifestyle.
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Anna started her career in PR, communications and content strategy, working with high-tech companies from billion-dollar brands to emerging startups. Here are a few ways Anna and her consulting firm, Alternate Route, can help you:​
Advising. Brand Voice.
Need to breathe life into your copy? Establish a brand voice? Create new, fresh blog content that drives traffic? All backed by an authority who understands your audience? Whether you are a PR agency, brand, or media company, Anna can help:​
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Blogs
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Editorial articles
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Advertorials/sponsored content
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Website copy / social copy / social media strategy
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Product descriptions (website, product packaging, etc.)
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Press releases / media strategy
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Media pitch review/drafting
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Speech writing/video scripts
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Brand Partner. Content.
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Need a credible, trusted, authentic authority to create content and engage your audience....and/or reach new ones? Anna works with select brands that align with her values and that she is a customer of herself. Please use the contact form below — let's chat and see if Anna + your brand are a good fit.
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Speaking. Moderating.
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Anna is a frequent guest on a variety of stages and digital shows talking the latest in plant-based brands, business as well as media and communications. She also hosts a monthly series on Clubhouse in the Plant-Based Food & Wellness Club, the largest food-related club on Clubhouse with over 160,000 members/followers.